We offer a wide range of design, research and training services. By tailoring them to meet the specific needs of each client, we've already created world-class solutions for the web, intranets, phones, PDAs, kiosks and interactive TVs.
Want to know more? Find out what our clients say about our services.
“(Your work) helped shaped … ideas within the business … facilitated a change of thinking … a big step forward” (OctopusTravel)
Conceptual Design
These services help us share fundamental design decisions before plunging into detailed design. This allows us to design a solution that better reflects your customers and business needs, and is more effective at encouraging and rewarding behaviour that maximises your revenue. Large or complex projects use our Conceptual Design services to reduce risk and maximise the cost-effectiveness of Interaction Design.
- Personas:
These break down your target audience into groups of people that exhibit common characteristics. They ensure that we all what will deliver most value to your user and your business.
- Scenarios:
These illustrate why and how your target audience will use the product or service being designed.
- Task models:
These define the goals of your target audience, prioritised and broken down into tasks and actions.
- Concept models:
These illustrate the main groupings of content and functionality needed to succeed, the relationships between them and their relative priorities.
- Low-fidelity prototypes:
These participative tests use paper-based or electronic prototypes to answer questions of utility during Conceptual Design, or measure usability during Interaction Design.
If you want to create sustainable competitive advantage for your business, you might benefit more from using our Contextual Research services first. If you want to know more about any of our services, let us know.